Microsoft tries to tempt MacBook deserters with switch tips – Computerworld

Microsoft has again aimed its Surface line at owners of Apple’s MacBook notebooks, and offered up suggestions on how the latter can ditch their hardware for Microsoft’s new devices.

In a multi-part subsection of its Surface website, Microsoft pitched the ease of switching from a MacBook laptop to a Surface Book, the Redmond, Wash. company’s laptop that was introduced Oct. 6 and went on sale today.

The four-part site offers up Windows 10 tips to people more familiar with Apple’s OS X, a FAQ on the differences between a MacBook and a Surface Book, instructions on exporting and importing photographs and documents, details on changing calendar and email clients, and steps on how to run Apple’s iTunes on the Windows 10-powered Surface Book as well as connecting an iPhone to the Microsoft notebook.

Microsoft’s dump-the-Mac campaign was neither a surprise nor new.


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